iPhone 17 prices could increase as soon as tomorrow, according to new rumor

Apple could increase the price of its iPhone 17 lineup as soon as Monday, August 10, according to a new rumor shared by Weibo leaker Fixed Focus Digital.

The leaker claims there are growing rumours of an imminent price increase, while also alleging that production at some factories has been reduced by between 15% and 30%. No explanation was provided for the reported production changes, and the claims have not been verified.

If accurate, it remains unclear whether any price increase would affect the entire iPhone 17 lineup or only selected models. The current range includes the iPhone 17e, iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max.

The report comes just weeks after Apple increased the prices of several other products in multiple countries. Last month, the company raised the prices of selected HomePod, iPad, Mac, and Apple TV models, with Apple citing rising component costs and increased demand for memory and storage during its latest earnings announcement.

Those price increases have led to speculation that Apple could also adjust iPhone pricing ahead of the launch of its next generation of devices.

Apple is widely expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, and its first-ever foldable iPhone next month. Under Apple’s reported staggered release strategy, the standard iPhone 18 and iPhone 18e are not expected to launch until spring 2027.

For now, there is no indication from Apple that iPhone 17 prices are about to change, and the rumour should be treated with caution until additional reports emerge or the company makes an official announcement.