Pricing glitch sees Apple discount AirTag 4-pack by 70%

Apple briefly listed its AirTag 4-pack at just $29 — a 70% discount from its usual $99 price — after a rare pricing glitch appeared on the company’s U.S. online store on Friday.

For a short time, the four-pack of Apple’s item trackers matched the price of a single AirTag, prompting some shoppers to quickly take advantage before the issue was corrected.

While the error was fixed within hours, some customers successfully placed orders at the reduced price. However, according to reports shared on X (formerly Twitter), Apple has begun cancelling and refunding those discounted purchases.

The company has not publicly commented on the glitch.