Apple temporarily pulled the online Apple Store in multiple countries around the world today, with the iPhone maker expanding its previous US-exclusive Apple TV promo that offers customers a free Apple Store gift card with the purchase of an Apple TV HD or Apple TV 4K for a limited time only.
The promo has expanded to the UK, amongst other countries, with Apple offering a £40 gift card to shoppers who purchase either of the Apple TV models in-store or online until August 15.
Apple is promoting the special offer through a banner on its Apple TV webpage, encouraging shoppers to take advantage of the limited time promotion which is unusual for the company to host.
Rumors suggest Apple is readying a new Apple TV set-top-box with a faster A14 chip, which Bloomberg reporter Mark Gurman has previously said could be useful for additional gaming capabilities rolling out in tvOS 16.
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