Phil Schiller to become Apple Fellow, Greg Joswiak promoted to SVP of marketing
Tom Sykes
Posted On 04/08/2020 
Apple has announced today that long-serving Apple veteran Phil Schiller is transitioning into a new role as an Apple Fellow, with Greg Joswiak being promoted to Schiller’s old position as senior vice president of Worldwide Marketing.
In his new role, Schiller will continue to “Lead the App Store and Apple events, but will spend more time in the years ahead with his family and friends, as well as putting time aside for a few “personal projects”.
Within a statement shared online, Schiller reflects on joining Apple at the age of 27 in 1987.
It has been a dream come true for me to work at Apple, on so many products I love, with all of these great friends — Steve, Tim, and so many more, said Schiller. I first started at Apple when I was 27, this year I turned 60 and it is time for some planned changes in my life. I’ll keep working here as long as they will have me, I bleed six colors, but I also want to make some time in the years ahead for my family, friends, and a few personal projects I care deeply about.
Apple CEO Tim Cook said Phil has helped make Apple the company it is today, adding that Joswiak’s experience makes him “perfectly suited” to this new role.
Phil has helped make Apple the company it is today and his contributions are broad, vast, and run deep. In this new role he will continue to provide the incredible thought partnership, and guidance that have defined his decades at Apple, said Tim Cook, Apple’s CEO. Joz’s many years of leadership in the Product Marketing organization make him perfectly suited to this new role and will ensure a seamless transition at a moment when the team is engaged in such important and exciting work. I’m thrilled that the whole executive team will benefit from his collaboration, ideas, and energy.
Joswiak brings more than 20 years in leadership roles across Apple product marketing and has served as the vice president of Worldwide Product Marketing for the past four years. Joswiak has overseen the product management and product marketing for numerous breakthrough products including the original iPod and iPhone.
We’re currently updating this article.
