Apple has shared a new Apple Watch Series 4 ad touting the ‘freedom of cellular’.
The new commercial, aired today during the 2019 BRIT Awards in the United Kingdom, was directed by English filmmaker Jonathan Glazer, showing a woman with her Apple Watch running on a windy day when a gust suddenly pushes her up into the clouds, where she dances freely in the air before falling back into a lake surrounded by mountains.
As she lands in the late she then receives a call on her Apple Watch Series 4. The one-minute spot can be watched in full below.