In what appears to be a move to help increase new iPhone sales leading up to the holiday shopping period, Apple is now offering customers an extra $100 trade-in credit when trading their old iPhone model at an Apple Store towards the cost of a new iPhone XS, iPhone XS Max or iPhone XR.
As we’ve been hearing from analysts over the recent weeks, iPhone XS and iPhone XR sales really don’t appear to be has promising as Apple had hoped. Although Apple has never commented on the reports that iPhone production has been scaled back due to weaker than anticipated demand, the company is definitely giving off all the right signals to suggest they’re struggling to sell this years range of devices.
The trade-in credit boost comes the same day as Apple dropped the price of the iPhone XR in Japan for customers taking out a 24 month contract with local network NTT Docomo. You can check the credit Apple is offering below, with the iPhone 6 getting you $150 towards the cost of your new iPhone, and the iPhone 8 getting you $300.
The boost in trade-in credit only appears to apply to customers in the United States, although it’s possible Apple will rollout the limited time incentive to other countries across the globe.