Apple has released a new “Behind the Scenes” video showing how some of its iPhone 11 Pro promotional footage was captured using the triple-lens camera comprising of wide, ultra wide and telephoto lenses on the iPhone 11 Pro and iPhone 11 Pro Max.
The minute-long video shows the process that photographer Justin Bettman used to get some of the shots used to promote the new pro-focused iPhone models, with Apple featuring the imagery on the official @Apple Instagram account and within trailers shared on YouTube.
Apple says…
Photographer Justin Bettman creates elaborate and detailed scenes in unexpected locations. Check out the process behind the production as Justin creates a bigger picture using the triple-camera system of iPhone 11 Pro.