Alongside the launch of a new 9.7-inch low-cost iPad, Apple has launched a special edition (PRODUCT) Red iPhone 7 and iPhone 7 Plus, described as a vibrant red aluminum finish in recognition of more than 10 years of partnership between Apple and (RED), which Apple says give customers a way to contribute to the Global Fund and “bring the world a step closer to an AIDS-free generation”.
“Since we began working with (RED) 10 years ago, our customers have made a significant impact in fighting the spread of AIDS through the purchase of our products, from the original iPod nano (PRODUCT)RED Special Edition all the way to today’s lineup of Beats products and accessories for iPhone, iPad and Apple Watch,” said Tim Cook, Apple’s CEO. “The introduction of this special edition iPhone in a gorgeous red finish is our biggest (PRODUCT)RED offering to date in celebration of our partnership with (RED), and we can’t wait to get it into customers’ hands.”
The new iPhone 7 and iPhone 7 Plus (PRODUCT) RED Special Edition model will be available in 128GB and 256GB variations from £699/$749.