Apple rumored to announce first M3 Mac models, including new iMac, in October

Apple is reportedly readying three new Mac models, including an updated 24-inch iMac, for launch in October, with the new models expected to feature next-generation M3 chips, according to Bloomberg journalist Mark Gurman.

Sharing the news in his weekly Power On newsletter, Gurman says now that Apple has gotten its long-rumored 15-inch MacBook Air and new M2 Ultra-based Macs out the door, Apple could unveil its next 24-inch iMac, 13-inch MacBook Air and 13-inch MacBook Pro this fall, all of which would feature M3 Apple Silicon chips.

The insight follows after Gurman claimed in March that a new 24-inch iMac was at an advanced stage of development called engineering validation testing, or EVT, and the company was conducting production tests of the machine before mass production begins this summer.

Image: Apple

It isn’t clear whether Apple will host a dedicated special event for the launch of its M3 Mac lineup, or if the machines will be announced softly through a press release.

Gurman says for those wondering about the iPad — another product that typically gets updated in October — he doesn’t expect any major upgrades until the release of a new M3 iPad Pro with OLED next year. But an iPad Air model that boosts its specifications is “in development.”