Apple reportedly builds hands-on area inside Apple Park for AR/VR headset demos
David Joseppi
Posted On 02/06/2023 
Apple has reportedly built a special hands-on area inside Apple Park for holding demos of its upcoming AR/VR mixed-reality headset, according to a new report from Bloomberg.
The insight claims that the new hands-on area has been constructed at the basketball courts near its employee fitness center on the grounds of Apple Park, where members of the media will be invited to go and test out the headset next week after it is unveiled at WWDC.
According to the report, Apple is planning future demos through the summer. When it shows off the device next week, the iPhone maker will focus on immersive FaceTime in VR, Apple TV+ content and gaming.
Apple’s AR/VR headset has long been rumored, with it understood that the device will feature an “unconventional curved design” made of a thin piece of curved glass, selling for around $3,000.
In 2021 we saw The Information publish a sketch of the upcoming headset, claiming to have seen secret internal imagery from an unnamed source “with direct knowledge” of the development, reporting that the device will offer a “sleek, curved visor attached to the face by a mesh material and swappable headbands.”
Concept creator Ian Zelbo has released visuals showing what Apple’s new headset will probably look like based on earlier leaked information, featuring an Apple Watch-style adjustable headband and AirPods Max reminiscent mesh cushion for comfort around the wearer’s eyes.
Image: Ian Zelbo
