Apple touts App Store facilitated $1.1 trillion in developer sales in 2022
Apple has announced that the App Store ecosystem facilitated $1.1 trillion in developer billings and sales in 2022, with more than 90 percent of transactions accrued solely to developers, without any commission paid to Apple.
Ahead of its highly-anticipated Worldwide Developers Conference (WWDC) next week, where the iPhone maker will announce the next major software updates coming later in the year for iPhone, iPad, Apple Watch and Mac, including iOS 17, iPadOS 17, watchOS 10, and macOS 14, the company has revealed that billings and sales facilitated by the App Store has grown 29 percent year over year.
The insight, which Apple cites through an independent study by economists from Analysis Group and the Progressive Policy Institute, reports that the iOS app economy now supports more than 4.8 million jobs across the U.S. and Europe, with approximately 2.4 million in each region.
The economists from Analysis Group estimate that last year, App Store developers generated $910 billion in total billings and sales from the sale of physical goods and services, $109 billion from in-app advertising, and $104 billion for digital goods and services.
Developer billings and sales increased by 27 percent between 2019 and 2020; 27 percent between 2020 and 2021; and 29 percent between 2021 and 2022.
All told, since 2019, U.S. developers’ billings and sales have increased by more than 80 percent. In Europe, developers’ billings and sales since 2019 saw an above average increase of 116 percent.
Apple touts that the App Store supports more than 195 local payment methods and 44 currencies across 175 storefronts.