Apple could soon sell Apple TV+ merchandise through online Apple Store

Apple could soon start selling merchandise for shows streaming on Apple TV+, including Ted Lasso, through the online Apple Store, according to a report from Bloomberg’s Mark Gurman.
Gurman suggests that the show’s range of merchandise, which includes AFC Richmond-branded jerseys, shirts and scarfs, which were previously only available through Nike, will soon be available to purchase directly from Apple’s online store.
The insight, shared within this week’s Power On newsletter, says the merchandise will be priced from $35 upwards, with the apparel expected to arrive in early June, with retail stores expecting to promote a QR code to point shoppers where to find it online.