Cheaper second-generation Apple AR headset rumored to launch in 2025

Apple is widely expected to unveil its first AR/VR headset this year, featuring two ultra-high-resolution 8K displays with a “bevy” of other features, including advanced eye-tracking technology, marking Apple’s first major new product launch since the original Apple Watch in October 2014.

Despite the launch yet to happen, reports are already suggesting that Apple suppliers are working on a second-generation version of the headset that is expected to be targeted towards the everyday consumer, unlike the first version which is said to be “super high-end” and extremely costly.

Reports have previously claimed that Apple’s first AR/VR headset will cost between $3000 to $5000, with the model expected to be called “Apple Reality Pro.”

According to respected TF International Securities analyst Ming-Chi Kuo who shared information about the upcoming headset on Twitter, Apple’s second-generation headset will reportedly be offered in two high-end and low-end models, with the current launch schedule for both models being 2025..

In 2021 we saw The Information publish a sketch of the upcoming headset, claiming to have seen secret internal imagery from an unnamed source “with direct knowledge” of the development, reporting that the device will offer a “sleek, curved visor attached to the face by a mesh material and swappable headbands.”

Concept creator Ian Zelbo has released visuals showing what Apple’s new headset will probably look like based on earlier leaked information, featuring an Apple Watch-style adjustable headband and AirPods Max reminiscent mesh cushion for comfort around the wearer’s eyes.

Image: Ian Zelbo