Apple is reportedly considering showing ads on Apple TV+, with a new report claiming that the iPhone maker has held meetings with ad network executives to discuss expanding its ads business, through the launch of ads on the Apple TV+ streaming service, reports Digiday.
Currently, Apple TV+ is completely ad-free, however, Digiday claims to have learned that Apple is preparing a more serious push into monetizing its original video content on the service with an ad play, citing several media agency sources.
According to the report, if Apple does proceed to show ads on Apple TV+, it is unlikely we will see any changes to the service until next year, with it possible that a new, ad-supported subscription tier could be introduced to offer access to the Apple TV+ original content catalog, presumably for less than the current subscription fee of $4.99 per month.
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