Apple could launch new ‘iPhone 15 Ultra’ next year, replacing the ‘Pro Max’
Apple announced its next-generation iPhone series earlier this month, comprising of the iPhone 14 and iPhone 14 Pro that are now in the hands of users around the world. With the iPhone 14 series out in the wild, rumors are starting to speculate on what will come next, with Bloomberg’s Mark Gurman suggesting that Apple could drop the ‘Pro Max’ naming next year and replace it with a new ‘Ultra’ model, although details are vague.
According to the report, Apple will likely revamp the iPhone design next year with something new, unlike the iPhone 14 Pro which retains the same overall design as the iPhone 13 Pro and iPhone 12 Pro. The revamp could see Apple drop the Lightning port in favor of a USB-C connector, with Gurman noting how the shifts could see Apple rebrand the ‘Pro Max’ to ‘Ultra’, following the launch of the Apple Watch Ultra earlier this month.
For the Apple Watch Ultra, Apple redesigned the Apple Watch with a new, rugged casing designed to withstand hard knocks and bumps, with the device geared towards extreme sporting environments.
It isn’t entirely clear what would justify Apple switching from the name “iPhone 15 Pro Max”, which until today was the rumored name for next year’s highest spec iPhone to the “iPhone 15 Ultra”, although it is possible that the expected redesign could see major new changes to align with the sturdiness of the Apple Watch Ultra, whilst retaining the premium look given to previous “Pro” iPhone models.
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