Apple celebrates Earth Day by highlighting environmental initiatives
Today is Earth Day, and Apple is celebrating by highlighting its proud environmental initiatives, including investments in natural climate solutions, 100% renewable electricity across Apple facilities, the use of recycled and renewable materials, and more on its environmental microsite.
The microsite is featured today at the top of Apple’s main web homepage, inviting visitors to see more about the iPhone maker’s environmental focus.
The page highlights how the iPad Air is made with a 100% recycled aluminium enclosure, how the iPhone 13’s Taptic Engine uses 100% recycled tungsten, how the iMac’s keyboard is made using no mercury, PVC or beryllium, and more.
“We consider our impact on people and the planet in everything we do,” says Lisa Jackson, Apple’s Vice President Environment, Policy and Social Initiatives. “And we continue to ask ourselves how we can make our work an even greater force for good in the world.”
The microsite touts Apple’s goal of making products with net zero carbon impact by 2030, noting how it is designing carbon impact out of products by increasing recycled content, finding more ways to increase energy efficiency across all retail stores, data centers, offices, and manufacturing sites, finding solutions for manufacturing and shipping materials, components, and products in ways that reduce direct greenhouse gas emissions and working to remove carbon from the atmosphere.
— theapplepost.com (@theapplepost) April 13, 2022
Apple is also kicking off a special Earth Day Apple Watch Activity Challenge today, encouraging users to workout for 30 minutes or more to earn a trio of animated stickers and a virtual trophy in the Fitness app.