Apple reportedly working on hardware subscription service for iPhone and other devices
Apple is reportedly working on a new hardware subscription service that could make device ownership similar to paying a monthly app subscription, according to Bloomberg.
The report suggests the new service, described as “Apple’s biggest push yet into automatically recurring sales,” would allow customers to subscribe to hardware, such as the iPhone and other products, for the first time, giving users the option to pay for products through a monthly subscription, similar to how digital services like Apple Music and Netflix charge for their customers.
The service would be geared towards those prefer to pay monthly instalments for their products rather than upfront in full.
According to the report, the program would differ from an installment program “in that the monthly charge wouldn’t be the price of the device split across 12 or 24 months. Rather, it would be a yet-to-be-determined monthly fee that depends on which device the user chooses.”
Bloomberg claims that the new hardware subscription service was recently “put on the back burner” but is still expected to launch at the end of 2022, but could be delayed into 2023 or end up getting canceled completely.
Apple has been working on the subscription program for several months, but the project was recently put on the back burner in an effort to launch a “buy now, pay later” service more quickly. Nonetheless, the subscription service is still expected to launch at the end of 2022, but could be delayed into 2023 or end up getting canceled, the people said.
Follow @TheApplePost on Twitter for the latest coverage and analysis on all things Apple. Read the day’s latest stories and stay on top of the latest Apple news, iPhone leaks and Mac rumors with the theapplepost.com app – available from the App Store.