Apple promoting Apple Fitness+ with full spread on homepage
Apple is promoting Apple Fitness+ with a homepage takeover on Apple.com, advertising the subscription fitness service and its introductory three-month free trial to new subscribers as part of a “Bring on the new you” campaign to welcome in the new year.
First spotted by 9to5Mac on Monday, the homepage takeover features a short video on an iPhone of one of the service’s 11 workouts, showing the message: “11 workout types, everything from HIIT to Yoga. New workouts and meditations every week.
All powered by Apple Watch.”
Apple Fitness+ expanded to15 new countries in November 3. The pay-monthly service gives access to studio-style workouts on iPhone, iPad, and Apple TV. Using the Workouts features on Apple Watch, the service integrates personal metrics such as heart rate and calorie burn within the on-screen sessions, making classes personalized and interactive.
Apple Fitness+ workouts include High-Intensity Interval Training (HIIT), Strength, Yoga, Dance, Core, Cycling, Pilates, Meditation, Treadmill (for running and walking), Rowing, and Mindful Cooldown.