Apple’s new purple iPhone 12 may have something to do with Steve Jobs
Apple announced a new iPhone at its “Spring Loaded” special event on Tuesday, adding a purple color to the iPhone 12 series.
It isn’t unusual for Apple, or any smartphone maker for that matter, to launch new colors mid-cycle, with Apple launching (PRODUCT)RED red-colored iPhone 7’s and iPhone 8’s months after their initial release, and Huawei relaunching its P30 Pro last year with a new silver option.
According to theorists, Apple’s new purple iPhone 12 may have a hidden meaning and a special tribute to the late Apple co-founder Steve Jobs.
2021 marks 10 years since Steve Jobs passed away in October 2011, and according to rumors, purple was Jobs’ favorite color. “Project Purple” was also the internal codename for Apple’s first iPhone which, of course, Jobs’ lead development of.
While we likely will never know the real reason why Apple launched a purple iPhone mid-cycle other than to keep the iPhone 12 series fresh and on focus, the new color may have a hidden meaning that many will never realize.
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