Apple has partnered with London Mayor Sadiq Khan to offer bi-weekly ‘Made in LDN’ workshops across the capital to teach skills such as coding, film-making, music production, and other subjects to young Londoners in an effort to help tackle the rising number of youth involved in gang crime.
The sessions which will begin in August will be held at Apple retail locations across London, with rapper Wretch 32, industry experts and social media influencers taking part in the sessions spearheaded by the Mayor’s Young Londoner’s Fund.
The new ‘Made in LDN’ program will largely be based off existing Today at Apple sessions which are widely available at all Apple retail locations across the globe. Apple’s head of European retail Wendy Beckman said: “We are inspired everyday by the power of creativity in our communities. our ambition for the Today at Apple program in partnership with the London Mayor’s Office —’Made in LDN,’ is to help provide the tools to unlock new skills and create a platform to amplify London’s creative voice.”
I am determined to do everything I can to provide positive opportunities for young people this summer, said London Mayor Sadiq Khan. That’s why I am pleased to be working with Apple on a series of programs to help young people develop the skills they need to get the jobs of tomorrow, while ensuring they have something constructive and safe to do during the summer holidays.
Apple will begin taking registration for the workshops at the end of the month. – You can read more about the program here.