Apple releases new Switch to iPhone videos
Apple has released a range of new Switch to iPhone videos in an effort to entice new customers to jump ship and buy an iPhone, promoting iOS security, ease of use, and the efforts Apple takes to ensure iPhone production is as environmentally friendly as possible.
The four new lighthearted videos titled Environment, Safe, Ease, and Apple Support run for 15 seconds each and follow on from Apple’s first set of Switch to iPhone videos released last year.
In May 2017 Apple launched a dedicated page on Apple.com to show owners of non-Apple devices the many benefits of switching to iOS, including iPhones performance, camera quality and privacy features. The webpage titled ‘Switch from Android to iPhone’, promotes how “Life is easier on iPhone.”